Spieth launches first signature golf shoeWritten by Terry Lenyk
Yesterday, Jordan Spieth’s first-ever signature Under Armour golf shoe, the Spieth One, made its global retail debut.
“I couldn’t be more excited to officially unveil my first signature shoe, the Spieth One, with Under Armour,” said Spieth, as he unveiled the shoe last month prior to embarking on a global tour which started in Tokyo and included stops in Seoul, Los Angeles, and Mexico City. “I worked closely with the Under Armour footwear team to design an innovative shoe that is grounded in the details of my game.”
The Spieth One is being introduced as engineered “Down to a Science;” a nod to the concentrated level of detail by which the shoe was designed and mirrors Jordan’s precise approach to his game on the course. Jordan worked in close collaboration with Under Armour to meticulously craft this clean, bold and innovative shoe that features a number of technical design elements that were dictated by Jordan and his game.
The Spieth One has a breathable, waterproof upper to ensure performance even in the toughest golfing conditions—preventing water from entering the shoe, but allowing perspiration to escape. It also features groundbreaking Rotational Resistance Traction, which prevents the rotation of the foot during the swing from load up to impact.
The upper of the Spieth One is composed with a single seam, reducing layers and weight while enhancing the overall fit and feel. The outsole has a softer forefoot for flexibility, paired with a firm heel for stability and support.
These precise specifications are depicted in the Under Armour brand’s new golf campaign entitled “Down to a Science.”
The shoes are available at SportCheck, online at www.ua.ca and at many pro shops across Canada starting at $239.99 CDN.
— Jordan Spieth (@JordanSpieth) March 1, 2017