New FJ ContourFLX™ glove is latest addition to FJ’s familyWritten by Golf Canada
FootJoy has launched a unique combination of materials and manufacturing excellence, with the all-new Contour FLX golf gloves. Featuring a full CabrettaSof Palm for soft feel and breathable FiberSof material with PowerNet mesh for a flexible fit; the ContourFLX offers a performance combination set to make a lasting first impression with both male and female golfers.
Bringing together the finest attributes of FJ’s innovative engineering process, the ContourFLX has been designed to deliver feel where it matters most, in the fingers and palm along with a flexible fit on the back of the hand. The precise placement of materials, with finer elastics, as well as an angled tab closure allows for an optimum, contoured fit.
“Our heritage as the #1 Glove in Golf, inspires us to continually deliver ground-breaking new products, with the ultimate goal of helping golfers optimize feel, durability and play their best,” commented Maria Bonzagni, Senior Director of Golf Gloves and FJ Gear. “The FJ Contour FLX has fused some key attributes in our glove manufacturing to provide soft feel, great fit and excellent durability, at a price-point which will be accessible to every golfer,” continued Bonzagni.
“Launching in concert with the latest shoe from FJ, ContourFIT, which delivers Comfort That Never Quits, we’re really excited to put the new ContourFLX into the hands of golfers and seeing their first impressions of the overall comfort, feel and performance.”
This launch has been marked by an innovative campaign documenting the first impressions of golfers, as they put the glove on for the first time. Under the hashtag #FJFirstImpressions, the FJ team is showcasing the impact the glove is making on wearers and the initial reaction.
“We’ve had a great time showcasing the ContourFLX to our trade partners, and hearing their first impressions has been a great validation process for us,” added Bonzagni. “We want to take that forward, and hear golfers first reaction in actual golfing situations of the new ContourFLX.”